Seasonal businesses have a unique set of challenges when it comes to marketing. They need to find ways to reach new customers during their peak seasons, but they also need to be mindful of their budget. One effective way to do both of these things is to run a local SMS referral campaign. SMS referral […]
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How can businesses utilize artificial intelligence in
Artificial intelligence (AI) is rapidly transforming the email marketing landscape, providing businesses with new ways to automate tasks, personalize campaigns, and improve deliverability. Here are some of the ways businesses can utilize AI in email marketing automation: Personalize email content: AI can be to personalize email content on a recipient’s past behavior, interests, and demographics. […]
